Across a period of time spanning a global pandemic, economic uncertainty and rapidly-changing landscape, Quest Apartment Hotels has once again cemented its position as Australia's premier franchise network, receiving a 5-star rating on the Australian Franchise Rating Scale for the seventh successive year.
This noteworthy endorsement from Australia's leading franchise business intelligence and information advisory business, FRANdata, indicates a powerful outlook for the global accommodation brand.
FRANdata’s Australian ratings system provides an independent, fact-based evaluation of the country’s franchise systems, with ratings allocated after a rigorous assessment across seven key categories, including franchisee financial performance, system support, and network satisfaction.
By maintaining the 5-star rating again in 2025, Quest has upheld the highest possible levels of transparency and franchise performance, confirming its status as a leader in the industry.
“It might be the seventh consecutive year Quest has achieved this milestone, but it’s not something anyone in the wider network takes for granted,” says David Mansfield, Managing Director, Ascott Australasia.
"This isn't just an award for us as the franchisor, it is also a direct reflection of the hard work and quality of our outstanding network of franchise business owners.
"Quest was the first-ever business in Australia to be awarded a 5-star rating on this scale back in 2019. To have maintained that perfect score every year since is a powerful validation of our business model and the partnership we have with our franchisees. It confirms we are on track with our vision to be recognised as the preferred franchising provider, with a sustained and unparalleled track record of success."
About FRANdata and the rating scale
FRANdata has been a leading research and advisory firm in the franchising sector for over 30 years. Founded in the United States in 1989, the company was established on the principle that transparency and objective data are essential for a healthy and high-performing franchise industry.
For decades, FRANdata has served as a critical resource, providing independent analysis and credit risk assessments, like its well-known FUND score, to help prospective franchisees, lenders, and franchisors make informed, data-driven decisions. FRANdata Australia introduced this same rigorous, independent approach to the local market to provide a clear, objective benchmark for franchise performance.
Achieving a 5-star rating for seven consecutive years is an extraordinary accomplishment that highlights the long-term stability and resilience of the Quest model - a business format that has proven its efficacy for more than thirty years, providing owners with the tools, guidance, and confidence to run a successful business.
As franchisor, Quest remains agile and committed to brand, product, and service innovation - and seven 5-star ratings in, with a number of growth plans in place, it’s still only just getting started.